Yuille's Law

When shifting an argument, reframe one element at a time.

The reframe is a common design move for helping people see an old problem with new eyes.

A reframe is only useful if it helps people to see things differently. Changing multiple elements simultaneously is often confusing and counterproductive.

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I'm pretty sure someone already said this — only more elegantly… so why name this law? Well, if it's good enough for Bill Buxton…